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Discipline is often misunderstood. Many think it’s about pushing through pain or taking on unnecessary challenges, but according to Craig Ballantyne, real discipline is about focusing on what truly matters. In this episode, Craig shares how he eliminated distractions, quit bad habits, and became one of the most productive people in the world. His secret? Putting **level 10 effort into level 10 problems**—not wasting time on things that don’t move the needle.
Craig also reveals how he quit drinking, social media, and even consuming news by shifting his identity. Instead of relying on willpower, he simply decided, *“I’m not the type of person who does this.”* This mindset change helped him break free from habits that weren’t serving him. If you’re struggling with distractions or looking to be more disciplined, take Craig’s advice: identify your biggest challenges, remove what’s holding you back, and commit fully. His new book, *The Dark Side of Discipline*, dives deeper into this approach—check it out at [darksideofdiscipline.com].
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Craig Ballantyne is known as the “World’s Most Disciplined Man” and is a business coach for high performing entrepreneurs who want to go to the next level. His previous books include The Perfect Day Formula, The Perfect Week Formula, and his Wall Street Journal best seller, Unstoppable. He was also the creator of the Turbulence Training fitness system and owns EarlyToRise.com.
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Order Craig’s book here: www.darksideofdiscipline.com
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Christopher Larsen is the founder and Managing Partner of Next-Level Income. Since “retiring” after 18 years in the medical device industry he dedicates his time to helping others become financially independent through education and investment opportunities. Chris has been investing in and managing real estate for over 20 years.
While completing his degree in Biomechanical Engineering and M.B.A. in Finance at Virginia Tech, he bought his first single-family rental at age 21. Chris expanded into development, private-lending, buying distressed debt as well as commercial office, and ultimately syndicating multifamily properties. He began syndicating deals in 2016 and has been actively involved in over $500M of real estate acquisitions.
In addition to real estate, Chris has invested in equities, oil & gas, and small business lending, as well as being active in Venture South, one of the nation’s Top 10 Angel Investing groups. Chris lives with his wife and two boys (and Viszla, Lucy!) in Asheville, NC where he loves spending time with them in the outdoors and enjoying the food and culture that the region has to offer.
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